by chelly@marketingwiththeagency.com | Feb 28, 2017 | Seller Articles
It is always important to try and put yourself “in the other person’s shoes.” This fact is of paramount importance when dealing with prospective buyers. Thinking like a prospective buyer could, in fact, be the difference between selling your business and not...
by chelly@marketingwiththeagency.com | Feb 20, 2017 | Seller Articles
It is no great secret that sellers often aim high. The logic sellers use is simple, “I can always reduce my price.” While that is true, sellers do need to remember that if the asking price is initially too high, buyers won’t even take a serious look. In short,...
by chelly@marketingwiththeagency.com | Feb 15, 2017 | Seller Articles
“Independent business owner” is a phrase with two meanings. Of course, it means being the owner of an independent business. But another way to look at “independent business owner” is to let this phrase define the very personality of the person at the helm....
by chelly@marketingwiththeagency.com | Feb 7, 2017 | Seller Articles
Every company has weaknesses; the trick is to fix them. There is a saying that the test of a good company president or CEO is what happens to the company when he or she leaves. Some companies–on paper–may look the same, but one company may be much more valuable due to...
by chelly@marketingwiththeagency.com | Jan 25, 2017 | Seller Articles
Who best understands my business? When interviewing intermediaries to represent the sale of your firm, it is important that you discuss your decision process for selecting one. Without this discussion, an intermediary can’t respond to a prospective...
